About RedRibbon Days

RedRibbon Days is an online gift retailer of experiences in Malaysia. We deliver packaged experiences to individuals, couples, family, groups and we offer corporate solutions. We aim to bring a piece of magic into everyone’s life, to change and revolutionise the concept of traditional gifting. With more than 500 RedRibbon Days experiences in our range, we are passionate about delivering pleasure and the effect we have on people’s lives.

Mission Statement
· We are passionate about delivering unforgettable experiences for you and the ones you love.
· We focus on delivering quality experiences to you without accommodating on our professionalism.
· We only work with first class partners.
· We are constantly innovating, creating and looking for new experiences to add to our current list of exciting experiences.

Why “Experiences” as Gifts?

How many days of our lives are truly memorable and spent amazingly? Many of us have received gifts that we have totally no use for, and in turn, many of us will either recycle the gifts or be a re-gifter. When a gift becomes re-gifted, it has lost all its meaning and purpose. Gifting is not about the gift – it’s about the intention behind the gifts that really matters. RedRibbon Days wants all recipients of our gifts to feel special, loved and the giver, the capacity to give the recipient a wonderful time. We want to create amazing days to fulfil people’s dreams, delight others, to motivate, jubilate and to thank.

Many of us never say “thank you” enough in our lifetime. Some of us only thank our parents once or twice in a year – birthdays and Father/Mother’s Day. Why not thank these special people in our life spontaneously without having to wait for an occasion? We do not need an occasion to thank someone. We can thank a friend for always being there for us when we need them, thank a lover for always being such a good lover, thank our parents for bearing us and supporting us all the way no matter who we are ! “Experiences” gifts are intangible yet memorable. We carry memories with us throughout the rest of our lives. Memories last forever, and a person is defined by the sum of their experiences and not their belongings.

The Founder

The team at RedRibbon Days are fanatical about giving people pleasure. RedRibbon Days was set up in 2007, and we aim to pioneer the concept of giving unforgettable experiences as gifts. Our experiences range from those that make everyday life a little bit more pleasurable to experiences that are genuinely experienced once in a lifetime. Founder and CEO (Chief Experiences Officer) of RedRibbon Days, Sherin Wong is ardent about giving people a good time, and pleasure. A graduate from The University of Melbourne and backed with 5 years of good quality Australia working experience, she’s more than ready to change the concept of gifting in Malaysia. Frustrated by the lack of bona fide and adequate online retailer in Malaysia while she’s abroad, she has then decided to do something about it, hence the birth of RedRibbon Days. RedRibbon Days is greatly inspired by similar working concepts in UK and Australia. “RedRibbon Days will make a difference. She exists to solve problems and the inadequacy of gifting in Malaysia.”

The Team at RedRibbon Days

No business will survive without its people. RedRibbon Days is very fortunate to have Nik on board as one of the directors. Nik – the Executive Experiences Director of RedRibbon Days believes that the time is now right for RedRibbon Days to enter the market. With the lack of innovative gift ideas in Malaysia, RedRibbon Days will prove itself as a pioneer in the online retail market. Given her extensive working experience in large corporations in Malaysia since her graduation from The University of Melbourne, she knows the locals well.

The latest addition to the RedRibbon Days team is Ming Nu, a graduate from Monash University, Australia, contributed her skills to a large and well-known international advertising firm in Malaysia since. A young, trendy and hip lass seeking more challenge and exposure to the working world, she break out from her comfort zone and joined RedRibbon Days, ready to contribute her skills and grow with RedRibbon Days.

And yes, who can forget the lovely little Modjo? He’s the source of inspiration and joy to the team. Constantly seeking attention, dragging rubbish out of the rubbish bin, he’s definitely a must have to the team.

With such a unique blend of knowledge and skills, RedRibbon Days are well set for the challenges ahead, and they are ready to paint the town red.

The birth of RedRibbon Days

Note: I've never blog before in my life of 29 years and since this is the first blog, please ignore all mistakes and slangs. I promise to do better next time.


RedRibbon Days - alas ! my so called "pet-project" has become a reality. RRD( a term we used in the office) also known as RedRibbon Days was officially registered sometime in October 2007. Nik, my partying and partner-in-crime had the courage to quit her job and give RRD the opportunity to be born. Here's to Nik - "Thank you for trusting me."
Back then, I have the ideas but I do not have a partner. Who else but Nik, I wonder? I casually chat to her about the concept - and much to my delight, she was as receptive towards the idea as I was. Trust me, I've seen many giving me the "WTF-are-you-talking-about"expression when I raised the concept of RRD.

Cut to the chase, a week after Raya holidays, we started work. We worked from home, with the companionship of Modjo - my cute, mischievous 4 month old then miniature schnauzer. Such a delight to have him around. Yes, things does get a little bit monotonous when you are working on the same rectangle table, facing each other, 9 - 6, day in day out. We need some other form of entertainment.

We started penning our thoughts and ideas down sometime in October 2007 and seriously dedicated ourselves to work in November 2007. Looking back, it has been a rather eventful 7 months. We started with nothing and now everything is slowly coming into place. RRD is slowly developing. It has been a long way for RRD and I know the upcoming few months are going to be more exacting. I'm already flat-chat now !!

One day, while driving to meet a supplier, I casually asked Nik. "Hey, do you realise we are actually doing a business together"? "Do you know how many times we have been talking about setting up our own business?". We have been talking about it since uni days over our favourite skinny lattes in Superman's coffee shop, and happy hour over Rump Steak in Krome. Apallingly, everything seems so surreal. Hmm.. and I wonder how many skinny lattes, cosmopolitan and rump steak did we devour over those empty talks? And this time round, no skinny lattes, cosmopolitan or rump steak were required. We just did it.

Don't ask me how it feels to be running your own business. Simply, RRD is still in its infant stage. With babies, you need to pay extra care to them when they are still newborn. You get panicky when they have fever or can't stop crying. Likewise, RRD is an infant on its own that needs our constant attention.

Well, like it or not, RedRibbon Days is about to make a statement and we will be ready to present RedRibbon Days to the world by end of February 2008.

a spicy experience with Rohani Jelani

Among one of the many experiences that we sell is a cooking experience with Rohani Jelani. For those who have never heard of her prior to this, take note. She's our very own Malaysia's "Jamie Oliver". We met Rohani for the very first time 2 weeks ago. We were fortunate enough to be given a complimentary cooking class with Rohani to try out the experience first hand.

The journey to Rohani's place took us about 20 minutes. It was actually not that far from where we were, but we kinda got lost along the way. We were lost for about 10 minutes, I suppose ? Anyways, the journey there was a little intimidating. Being a city girl in heart, I would never step near any kampung area. We arrived safely at Rohani's and I would say the journey to her place wasn't really that exciting. Rohani's house was safely tucked at the end of the road, on top of a mountain. Suprisingly, there is nothing "kampung" about Rohani or her house at all. In fact, the ambience exudes certain warmth and it is overall - quite welcoming.

We were warmly greeted by this lovely scent of pandan. Ah ! Such comforting smell. Rohani was a very charming lady. Friendly, charismatic and above all, a real professional when it comes to cooking. She introduced us to the other students and we chatted briefly. The class was small enough to make you feel comfortable and it was an ease fitting in the environment. We were served tea and banana muffin whilst waiting for the arrival of other students. I was sold! The muffin was awesome! It has such rich texture, soft and the sweet scent and taste of banana becomes better and better after each bite.

The class commenced shortly after a brief introduction to the recipe of the day and we were assigned the dishes to cook. Myself and Nik worked as a pair. We will be cooking Asam Pedas, Curry Fish Head(Indian Style) and Chicken Rendang.We took about 2 1/2 hours to complete the 3 dishes and just 30 minutes to devour all the food. It was a good experience, I must say - though I'm so used to cooking that I can slice onions without looking at the chopping board! (over-exaggerating). Rohani made it easier by preparing all the ingredients, peeling off the skins of shallots and onions, cleaned and chopped the fishes and poultry. So, there was no mess, really. Her kitchen was airy, spacious- leaving you enough space to move around.

The cooking part was fun. Being the "kiasu - scared to lose" one, we decided to cook two dishes at one go. So, yes, we were frantically frying sambal from wok to wok. As a result, one of our dishes (the Assam Pedas) did not turn out as good as it was supposed to be. According to Rohani, I didn't stir or "tumis" it long enough to bring out the full aroma of the sambal. Well, can't blame me, really. I'm spoilt by the variety of instant sambal available nowadays!

Curry Rendang & Assam Pedas

Ah yes....did I mention there were altogether 6 of us? Anyways, imagine the scent of 9 different dishes(all curry based) cooked in the same kitchen at the same time. The smell was overpowering. It certainly aroused my stomach. Our third dish was whipped up in 20 minutes. Curry Fish Head( Indian Style). It was rather easy to cook - except by now, I'm getting a little bit tired and thirsty. Perhaps, Rohani should serve us another cup of the refreshing ginger honey drink?

Lunch was served around 1ish and we were all famished by that time. Dining table was set up adequately, and the dining and kitchen area were heavily consumed by the aromatic smell of curries. Dishes were slowly being poured out and tastefully garnished.

Overall, I think we did a fantastic job. The food was yummy(though it wasn't "tumis" long enough-something Rohani stressed often enough), the color was vibrant, and the smell - orgasmic. Here's a toast to what we cooked!

Curry Fish Head Assam Pedas
Chicken Rendang
Me & Nik posing with the dishes we cooked.

Overall, the experience was awesome. We met some new friends that day and 6 new dishes. Best part is we get to eat what we cooked. Yumm! Till the next experience... stay tune!

P/S: Please don't ask me to cook for you. :p

Our next experience ..... Sky Diving Simulator...